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Double Gold Awards from Fairer Finance

Vicky Wales - Chief Savings Officer - Principality Building Society

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We're delighted to have achieved two gold recognition awards for our customer service and satisfaction.

The Fairer Finance Awards

Fairer Finance, the leading finance research and ratings agency, evaluated over 50 UK financial providers on trust, transparency, customer satisfaction. The assessment considers factors such as complaint handling, quality of service, and how well providers meet the needs of their customers.

Principality was awarded two golds for excellence across both its savings and mortgage services, demonstrating the Society’s dedication to delivering exceptional experiences and products to its Members.
 
The society was also ranked among the top 10 providers for ‘Trust’ in Fairer Finance’s Spring 2025 Customer Experience Ratings for Savings. The awards aim to encourage financial services organisations to compete on more than just price and instead look at their whole offering for customers.

We continue to champion what's important

This recognition comes at a time when many financial providers are scaling back their high street presence. Principality continues to invest in its branch network and hyper local activities, reaffirming its commitment to the communities it serves and recognising the importance of a high street presence, access to cash and in-person services for its Members. 

A word from our Chief Savings Officer

Vicky Wales, Chief Savings Officer, at Principality Building Society said: “We are incredibly proud to receive two gold awards from Fairer Finance, recognising the trust and confidence our Members place in us.
“To be ranked so highly across both our savings and mortgage services is a real testament to the dedication of our colleagues, who go above and beyond every day to deliver exceptional experiences. At a time when many providers are retreating from the high street, we remain firmly committed to our branch network and our communities. We believe that being present, accessible, and supportive is vital to ensuring our Members feel valued and cared for.”

A word from Fairer Finance

James Daley, Managing Director at Fairer Finance, said: “Winning gold in our customer experience ratings is no mean feat - and achieving it in both savings and mortgages is even more impressive. It requires a trusted brand, satisfied customers, clear and effective customer journeys, and an excellent record on handling complaints. Principality has consistently performed at the top of our rankings for over a decade - an excellent achievement.”